Transparency Matters

At PuppiesCare.us, we believe in complete transparency about how we generate revenue to keep this site free and accessible to all puppy parents.

This page explains our affiliate relationships and how they work.

What Are Affiliate Links?

Affiliate links are special tracking links that allow us to earn a small commission when you purchase products through our recommendations.

Here’s how it works:

1. We recommend a product (like puppy food or a training toy)
2. You click our link to the retailer (Amazon, Chewy, etc.)
3. You make a purchase
4. The retailer pays us a small commission (usually 3-7%)
5. You pay the SAME price (no extra cost to you!)

Affiliate Programs We Participate In

We are proud participants in the following affiliate programs:

Amazon Associates Program

We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

What this means:

• Links to Amazon products may generate commission
• You pay Amazon’s regular price
• We earn a small percentage of qualifying purchases
• Commission helps us maintain the site

Chewy Affiliate Program

We participate in the Chewy.com affiliate program.

What this means:

• Links to Chewy may generate commission
• Pet food, supplies, and medications qualify
• No extra cost to you
• Helps us provide free content

Other Pet Product Affiliate Programs

We also participate in:

• Pet supply retailers (Petco, PetSmart, etc.)
• Pet insurance companies (Healthy Paws, Trupanion, etc.)
• Dog DNA testing (Embark, Wisdom Panel)
• Pet subscription boxes (BarkBox, Bullymake, etc.)
• Pet technology (Furbo, Whistle, etc.)
• ShareASale, CJ Affiliate, Impact networks

Our Ethical Standards

We Only Recommend What We Trust

Our commitment to you:

✓ We only recommend products we genuinely believe in
We wouldn’t suggest something we wouldn’t use ourselves.

✓ Product quality comes before commission
We choose what’s best for puppies, not what pays the most.

✓ Honest reviews always
Our reviews include both pros and cons, even for products we’re affiliated with.

✓ No “miracle” products
We don’t promote unrealistic claims or unproven products.

✓ Puppy welfare first
We never recommend anything that could harm dogs.

What We DON’T Do

❌ We don’t recommend products solely for commission
If something isn’t good, we won’t suggest it—regardless of payment.

❌ We don’t let affiliates control our content
Editorial decisions are made independently, not by sponsors.

❌ We don’t hide affiliate relationships
All affiliate content is clearly disclosed.

❌ We don’t exaggerate benefits
We provide realistic expectations based on research and experience.

❌ We don’t promote puppy mills or unethical breeders
Animal welfare is non-negotiable.

Where You’ll Find Affiliate Links

Affiliate links may appear in:

✓ Product Review Articles
Example: “Best Puppy Food Brands 2025”

✓ Buying Guides
Example: “Essential Supplies for New Puppy Parents”

✓ Comparison Charts
Example: “Top 5 Puppy Crates Compared”

✓ In-Content Recommendations
Example: “We recommend this puppy shampoo…”

✓ Resource Pages
Example: “Our Recommended Puppy Products”

✓ Email Newsletters
Example: Weekly product recommendations

How You’ll Know:

• Links are marked with * or clearly disclosed
• Articles state affiliate relationships upfront
• Disclaimer at bottom of articles

How We Choose Products to Recommend

Our product recommendation process:

1. Research Phase

• Read expert reviews and veterinary opinions
• Check scientific research on ingredients/materials
• Compare multiple options in each category
• Review customer feedback and ratings

2. Evaluation Criteria

• Safety: Is it safe for puppies?
• Quality: Is it well-made and durable?
• Value: Is it worth the price?
• Effectiveness: Does it actually work?
• Brand Reputation: Is the company trustworthy?

3. Testing (When Possible)

• We test products ourselves when feasible
• Gather feedback from our community
• Consult with veterinary professionals
• Consider real-world puppy parent experiences

4. Updates

• Re-evaluate recommendations annually
• Remove products that don’t meet standards
• Add new products as they become available
• Update based on reader feedback

Your Choice

You are NEVER obligated to purchase through our affiliate links.

You can:

• Buy directly from the manufacturer
• Shop at any retailer you prefer
• Search for better deals elsewhere
• Choose alternative products

We only benefit if you:

• Find our recommendations helpful
• Choose to support our work
• Purchase through our links

Your trust is more valuable than any commission.

Questions About Specific Products

“Did you really use this product?”

Some products: Yes, we’ve personally used or tested them.

Some products: We’ve researched extensively, consulted experts, and reviewed customer feedback, but haven’t personally used them.

We clearly state in our reviews which category each product falls into.

“Will you recommend something just because it pays more?”

No. Commission rates vary, but we prioritize:

1. Puppy welfare and safety
2. Product quality and effectiveness
3. Value for money
4. Reader trust

A lower-commission product that’s better for puppies will always win our recommendation.

“Can I trust your reviews?”

Yes. Our reviews:

• Include both pros and cons
• Are based on research and/or experience
• Reflect genuine opinions
• Consider multiple perspectives
• Prioritize honesty over earnings

If we don’t like something, we say so—even if it’s an affiliate product.

Non-Affiliate Content

Not everything on our site is monetized.

Much of our content has NO affiliate links:

• City-specific guides (vet/trainer directories)
• Training tutorials and techniques
• Health information and advice
• Puppy development guides
• Behavior explanations

These exist purely to help you, not to generate revenue.

Other Revenue Sources

To provide complete transparency, we also generate revenue through:

Display Advertising

• Google AdSense
• Media.net
• Other ad networks
• Ads appear throughout the site

Sponsored Content

• Occasionally, brands pay for articles
• Always clearly labeled “Sponsored”
• We maintain editorial control
• Must meet our quality standards

Partnerships

• Local business partnerships (vet clinics, trainers)
• These help us provide accurate local information
• May include referral arrangements

See our Privacy Policy for more details.

Impact of Affiliate Revenue

Your support through affiliate purchases helps us:

✓ Keep PuppiesCare.us completely free
✓ Create new in-depth guides and articles
✓ Maintain and improve the website
✓ Research and test products
✓ Consult with veterinary experts
✓ Expand to more cities
✓ Build helpful tools and resources
✓ Support our community features

Thank you for supporting independent pet content!

FTC Compliance

We comply with Federal Trade Commission (FTC) guidelines on affiliate disclosures and endorsements.

FTC Requirements:

• Clear disclosure of affiliate relationships
• Prominent placement of disclosures
• Honest representation of experiences
• No deceptive practices

Learn more:
FTC Endorsement Guidelines

Changes to This Disclosure

We may update this disclosure to reflect:

• New affiliate partnerships
• Changes in programs
• Updated policies

Check this page periodically for updates.

Questions?

Have questions about our affiliate relationships?

📧 Email: puppiescare@outlook.com
📧 General inquiries: puppiescare@outlook.com

We’re happy to clarify:

• Which links are affiliate links
• Why we recommend specific products
• Our relationship with any brand
• How our recommendation process works

Your Feedback Matters

Help us serve you better:

✓ Tell us if you try our recommendations
✓ Share your product experiences
✓ Suggest products we should review
✓ Report products that don’t meet expectations
✓ Ask questions about anything unclear

Contact us: puppiescare@outlook.com

Thank You

Thank you for reading this disclosure and for supporting PuppiesCare.us

Your trust means everything to us. We’re committed to maintaining that trust through transparency, honesty, and putting puppy welfare first—always.

Every click, every purchase, every share helps us continue providing free, high-quality puppy care information to families across America.

Here’s to many happy years with your puppy! 🐶❤️

Last Updated: December 21, 2025